Digital Transformation

Digital transformation is the latest buzzword in the corporate lexicon, which means that many people may not actually understand the real goal behind it.

Simply put, digital transformation is the process of adopting new technology to improve business processes and evolving business practices to unlock new operating models, increasing customer value.

Once a company has digitally transformed, both consumers and employees gain the ability to utilize multiple platforms to interact with the company.  Regardless of the time of day, or device they are on, each user will have the same experience.

Digital Transformation v. Cloud Computing

Cloud computing leverages online resources to make certain computing processes accessible anytime, anywhere. When a business moves to the cloud, that may include changing how employees store files, and access business software or databases.

While cloud computing plays a role in digital transformation, the overall process goes beyond just migrating to the cloud. 

Digital transformation is the process of evaluating the entire business landscape and finding ways to use technology in order to enhance everything you do. This ranges from operations to customer engagement and can help:

  • drive efficiencies
  • improve customer experience
  • adapt to change 

Digital Transformation and Company Culture

Covid has accelerated the need for digital transformation and has made it an absolute necessity to survive the pandemic period. The shift to remote work has forced many companies to update policies, streamline processes, and enhance data security controls to enable employees to work from anywhere.

As we’ve seen recently many companies have gone fully remote and, in many cases, remote work has now become table stakes to attract and retain top talent. 

This means that traditional network boundaries, such as requiring employees to be in the office to access information, are a thing of the past. 

Cybersecurity is a Part of Digital Transformation

Cybersecurity goes hand-in-hand with digital transformation efforts. As companies transform their infrastructure to support work from any device, integrating zero trust principles into business processes is imperative to securing its data, people, and assets. 

It’s worth noting that employees may be resistant to the changes this brings. Working in a zero trust environment requires employees to continuously authenticate their identity as they work with different software and systems.

This can feel like a hassle for some people, and it may be viewed as a barrier for speed and efficiency. That’s why it’s important for company leadership to buy into the process, lead by example, and promote the message that security is everyone’s responsibility.

Wells Mason can help businesses be mindful of security as they evaluate ways that technology can help improve their business model. Contact us today to discuss your options.

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